Insurance Marketing – Tips For Agents
Insurance Marketing – Tips for Agents
Below is a list of advertising tips for your agency that may or may not work for you but they are something that should be considered as you enter the New Year. Remember stay within your budget and use what works for you.
Local Phone Book: Can be expensive depending on type and size of ad space used. Typically the cost of these ads increase each year and can eventually add up, so make sure you are selective.
Local Newspapers: Again can be expensive especially if ran each week.
Local Sports Teams: You can always sponsor a team or even purchase a sign. This is very common with local baseball, soccer and football leagues both young and old at the ball field.
Post cards: A nice way to get in front of your local community. The postal cost is fairly inexpensive so you get more bang for your buck.
Radio: Can be very expensive and can get out of reach over 50-100 miles from your place of business, thus taking away the focus of your local community.
